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Fragrance Family: Floral Key Notes: Peony Accord, Centifolia Rose Accord, Freesia Accord About the Fragrance: Introduced in 2005, Flowerbomb Eau De Parfum is a fresh and floral fragrance that envelopes the senses. This iconic scent, created by world-renowned perfumers Olivier Polge, Carlos Benaim, Domitille Michalon Bertier, and Dominique Ropion, sets the standard for flowery fragrances. Viktor & Rolf is proud to have Emily Ratajkowski, aka EmRata, as the new face of Flowerbomb. Femininity is evolving in fantastic new ways, and like many women, she represents a multifaceted look at womanhood. Whether modeling, motherhood, or podcast hosting, Ms. Ratajkowski does it with class and passion.